eBook Series: Video for Content Marketers

IT’S ART AND SCIENCE. It’s been said that baking is art and science. The same is true when creating a quality content marketing program. If you don’t follow a recipe…

eBook: How to Create a Video Content Marketing Strategy

DECIDE TO BE AWESOME.  What is it about a great video? You know it when you see it. It captures your attention. Maybe it makes you laugh. Maybe it makes…

eBook: Video SEO – How to Optimize Video for Search Traffic

GET DISCOVERED ON PURPOSE.  You’ve created great video content. Now make sure it’s found by the right people at the right time. According to Adobe’s U.S. Digital Video Benchmark Report,…

eBook: Video Mastery for a Content Marketing Program

Great video content should generate real business results. It can change perceptions. Build affinity for your brand. Convert skeptics into customers. Sound unachievable? Think again. It’s completely within your reach…

Infographic: Why Video Rocks

Simply put, people want to be shown. Not told. In our time-crunched world, video informs and entertains at the same time. It cuts through the clutter and communicates in a powerful way because you see it, you hear it and you feel it.

8 Secrets to Great Advertising Agency Work

There is an element of give and take in client-agency relationships that can make the difference between good – and great – work. In working with clients for over 25…

3 Steps to Visual Storytelling

“Next to hunger and thirst, our most basic need is for storytelling.” – Khalil Gibran I love this quote. As consumers of massive amounts of digital content, we crave a…