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Connecting the dots between users and business goals

Our team of problem solvers, insights-driven opportunists and savvy technologists provide you with insights that help create unique digital experiences.


Data & Analytics

  • KPI definition
  • Conversion and user tracking plans
  • Custom reporting
  • BI dashboards
  • Data visualization

Strategy & User Experience

  • Research
  • User journey
  • Website architecture
  • UX/UI design
  • Usability testing

Digital Paid Media

  • Strategy and analytics
  • Programmatic advertising
  • Branded content
  • Influencer marketing
  • Paid search

 

Design & Development

  • Responsive websites
  • Mobile apps
  • Connected technologies/IoT
  • Experiential
  • Supplemental development

Search

  • SEO audit and roadmap
  • Content strategy
  • Local optimization
  • Voice search

Content Marketing

  • Content strategy
  • Lead generation and nurturing
  • Marketing automation
  • Email marketing
  • Agile content development

Social Media

  • Program strategy and planning
  • Social listening
  • Campaign development
  • Content production
  • Social analytics

Accessibility & Compliance

  • ADA and 508 compliance audit
  • WCAG compliance
  • Implementation plans
  • Development and maintenance

Latest news & thinking

Digital

GDPR and CRM Systems: A Package Deal for Better Marketing

Let the GDPR requirements guide you in managing user data properly

Digital

Why You Should Use Style Tiles for Digital Design

Create a design system and remove risk

Digital

How to Prepare for Voice Search in your SEO Strategy

The rise of voice search requires adjustments to your SEO strategy

What now?

Like what you’ve seen so far?

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About

JPL is one of the Mid-Atlantic’s largest digital marketing agencies. We specialize in designing digital experiences for users, backed with strategy, research and insights. But we’re a lot more than that.