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Connecting the dots between users and business goals

Our team of problem solvers, insights-driven opportunists and savvy technologists provide you with insights that help create unique digital experiences.


Data & Analytics

  • KPI definition
  • Conversion and user tracking plans
  • Custom reporting
  • BI dashboards
  • Data visualization

Strategy & User Experience

  • Research
  • User journey
  • Website architecture
  • UX/UI design
  • Usability testing

Digital Paid Media

  • Strategy and analytics
  • Programmatic advertising
  • Branded content
  • Influencer marketing
  • Paid search

 

Design & Development

  • Responsive websites
  • Mobile apps
  • Connected technologies/IoT
  • Experiential
  • Supplemental development

Search

  • SEO audit and roadmap
  • Content strategy
  • Local optimization
  • Voice search

Content Marketing

  • Content strategy
  • Lead generation and nurturing
  • Marketing automation
  • Email marketing
  • Agile content development

Social Media

  • Program strategy and planning
  • Social listening
  • Campaign development
  • Content production
  • Social analytics

Accessibility & Compliance

  • ADA and 508 compliance audit
  • WCAG compliance
  • Implementation plans
  • Development and maintenance

Latest news & thinking

JPL Named Finalist for 2019 Digiday Content Marketing Awards

We are pleased to share that JPL has been shortlisted for the prestigious Digiday Content Marketing Awards. This year’s shortlist was determined by a panel made up of executives and industry leaders hailing from Ford, Reebok, Lyft and more.

Digital

How to Prepare for Voice Search in your SEO Strategy

The rise of voice search requires adjustments to your SEO strategy

Digital

4 Takeaways on Performance Marketing from #AWNewYork

What every marketer should know from the 2018 AdWeek event 

What now?

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About

JPL is one of the Mid-Atlantic’s largest digital marketing agencies. We specialize in designing digital experiences for users, backed with strategy, research and insights. But we’re a lot more than that.