Our Solution
Research helped to identify the strongest points of difference for the brand. Armed with insights, JPL developed a messaging platform to reposition Graham. The messaging informed the website’s information architecture and content strategy. Visual storytelling brings the messaging to life and reflects Graham’s design-centric approach.


Visual storytelling and powerful messaging bring the brand’s differentiation to life. Real employees and locations add a human element to the brand and reflect the design-centric approach clients can expect.
A Bottle Finder wizard enables their stock bottle clients to explore options and connects them with the Graham sales team.


Architecture
UX Design

Messaging
Content

Development
Lead Generation Tools

SEO
Analytics